Impact SPC Partners with Apalachee High School Football

https://www.barrow.k12.ga.us/ahs/

We’re proud to announce a new partnership between Impact Sport Psych and Apalachee High School Football. This collaboration is about more than improving athletic performance—it’s about building the kind of mental resilience that lasts long after the final whistle.

Over the coming season, Apalachee athletes will engage in mental performance training designed to strengthen their focus, composure, and confidence. These skills not only help players make better decisions under pressure, but also support their overall well-being, leadership, and emotional control—on and off the field.

This work comes at a meaningful time for the Apalachee community. Like any close-knit team, these young men have carried more than just pads and playbooks. The past year has tested their resolve in ways no scoreboard could ever reflect. While we won’t speak directly to those moments, we recognize their weight—and we’re here to help these athletes grow through them.

Mental performance training offers a path forward. It helps athletes process adversity, reconnect with purpose, and step into each game—and each day—with renewed strength. As this team continues to write its story, we’re honored to support them in building the mindset to lead, endure, and thrive.